The design brief can be the most important part of any creative process. By filling in the below details, it will help you focus your mind on exactly you want to achieve from your project. The details below will also help our creative’s understand what you want to achieve for your business or organization. This is very important as we want to both be heading in the right direction. If you need any help please ring Eric on 0747 747 4244 normal UK office hours and we can discuss your requirements and also have a few quick ideas to help kick start your project.

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GRAPHIC DESIGN BRIEF


Leaflets - Business Cards – Logos – Website - Brochure

Client Details

Project TypePlease provide type of project

Company Name

Nameyour first name

Surnameyour first surname

Emaila valid email address

Telephonea valid phone number

Business Typebased on your interests or hobbies

Addressompany Address

Objective

PURPOSE | why?
What do you want to achieve? Example awareness, more estimates, more appointments or promote special offer.

Detailsobjective details

0 / 500

CREATIVE / DESIGN ELEMENTS

Do you have any creative / design components for the project? Ie. style guides, look and feel, specific printed pieces

Do you have an example of the style you like or examples of your competitions promotion. Please attach your files here

Creative elementsupload

Upload Files

TARGET AUDIENCE

PROJECT TARGET | who are we trying to reach?
Examples General Public , business to business, schools, specific industries.

DetailsProject details

0 / 500

BRAND TARGET | who does the brand or your company want to speak to?
Example is there a specific age group

DetailsBrand details

0 / 500

DESIRED REACTION | what actions do you wish your market to take?
Example, to email or telephone you, to purchase a product or to ask for an estimate

DetailsReaction details

0 / 500

ATTITUDE

PROJECT TONE | what traits are we trying convey?
Example Long established company, value for money, reliability.

DetailsTone details

0 / 500

BRAND PERSONALITY | what characteristics define the brand?
Example excitement, sincerity, ruggedness, competence and sophistication.

DetailsPersonality details

0 / 500

TAG LINE | prepared copy, key words, or theme

DetailsTag Line details

0 / 500

IMAGE REQUIREMENTS

GRAPHICS
Example do you have any logos or images that you would like to use, please send files

Logos / Imagesupload

Upload Files

PHOTOGRAPHY
Example are you willing to hire a photographer

DetailsPhotography details

0 / 500

MULTIMEDIA
Example would like the graphics to be converted to web page or images for social media

DetailsMultimedia details

0 / 500

SCHEDULE

PROJECTED TIMELINE

DetailsTimeline details

0 / 500

IMPORTANT DATES / DEADLINES

DetailsDeadline details

0 / 500

BUDGET

AMOUNT ETC.

DetailsBudget details

0 / 500

FURTHERMORE

Include any additional critical information

DetailsFurther details

0 / 500

We will confirm you have sent your brief via email and may arrange a time to have a telephone discussion.

Free help and advice Tel Eric: 07477474244  
    email: eric@ubergenie.com

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